︎ Create your memento in multiples

Print series feel special in a digital world. Card decks offer a unique opportunity to create a cohesive set with individual moments.

Role: Creative direction and print design
Advisor: Rebekah Erev

There is a Jewish mystical belief that Hebrew letters are the building blocks of the cosmos. As a Jewish graphic designer, Sarah became interested in the magical correspondence of the Hebrew letters codified in a text called the “Sefer Yetzirah” or the “Book of Creation.” She created two decks that connect users spiritually to the letters.